Privacy Policy

Effective Date: August 14, 2026

Bridgelands is committed to protecting your privacy and handling your personal information responsibly and transparently. This Privacy Policy explains how personal information is collected, used, disclosed and protected when you visit bridgelands.ca or register to receive information about the Bridgelands community.

Bridgelands is a new master-planned community being developed by ARISTA, DECO Homes and OPUS Homes (collectively, “Bridgelands,” “we,” “us” or “our”).

1. Information We Collect

When you visit our website or register for information about Bridgelands, we may collect personal information that you voluntarily provide to us, including:

  • Your name
  • Email address
  • Telephone number
  • Postal code or other location information
  • Any other information you choose to provide through our registration form or other communications with us

We may also automatically collect certain information about your visit to our website, including your IP address, browser type, device information, pages viewed, referring website, and information about how you interact with our website.

We use cookies, pixels, tags and similar technologies to help us understand website activity, improve our website and measure the effectiveness of our advertising and marketing.

2. How We Use Your Information

We may collect, use and disclose your personal information for the following purposes:

  • To respond to your inquiries and requests for information
  • To provide you with information about Bridgelands, including homes, pricing, releases, events, registration opportunities and community updates
  • To contact you by email or telephone regarding Bridgelands
  • To administer and maintain our registration and marketing databases
  • To understand how visitors use our website and improve its content, functionality and performance
  • To measure and understand the effectiveness of our advertising and marketing campaigns
  • To deliver relevant advertising and remarketing through third-party advertising platforms
  • To comply with applicable legal and regulatory requirements
  • For other purposes that are identified at the time your information is collected or for which you provide consent

We will not collect, use or disclose your personal information for purposes that are unrelated to those described in this Privacy Policy without obtaining additional consent where required by applicable law.

3. Sharing Your Information

Because Bridgelands is being developed jointly by ARISTA , DECO Homes and OPUS Homes, the personal information you provide when registering on this website may be shared among these three builders for the purposes described in this Privacy Policy.

This may include contacting you regarding Bridgelands, providing information about available homes and future releases, responding to inquiries, and communicating with you about events, updates and other information relating to the community.

We may also share personal information with service providers that assist us with operating the website, managing registrations, communications, analytics, advertising, technology and other business functions. These service providers are permitted to use personal information only as necessary to provide services to us and in accordance with applicable contractual and legal requirements.

We may also disclose personal information where required or permitted by applicable law.

4. Email and Marketing Communications

If you provide your consent to receive marketing communications, we may contact you by email and/or telephone with information about Bridgelands, including community updates, home releases, pricing, events, promotions and other information that may be of interest to you.

Electronic marketing communications will be sent in accordance with Canada's Anti-Spam Legislation (CASL) and other applicable laws.

You may withdraw your consent to receive marketing communications at any time. Marketing emails will include an unsubscribe mechanism that allows you to opt out of future commercial electronic messages.

Please note that withdrawing consent to receive marketing communications does not affect our ability to retain or use information where permitted or required by law for other legitimate purposes.

5. Cookies and Tracking Technologies

Our website may use cookies, pixels, tags and similar technologies to improve your experience, understand website traffic and interactions, measure advertising performance, and support advertising and remarketing activities.

These technologies may allow us and our service providers to collect information such as:

  • Pages visited
  • Time spent on the website
  • Links or content interacted with
  • General geographic or device information
  • How you arrived at our website
  • Whether you have previously visited our website
  • Interactions with our advertisements

We may use third-party technologies and services, including Google Analytics, Google Ads and Meta advertising technologies, for analytics, advertising, conversion measurement and remarketing purposes.

These third parties may collect information about your activity on our website in accordance with their own privacy policies and applicable laws.

6. Third-Party Services

We use third-party service providers to support the operation and marketing of the Bridgelands website.

For example, registration information may be collected and managed using Mailchimp, which provides email marketing and related services on our behalf.

We may also use third-party platforms such as Google and Meta for analytics, advertising, conversion tracking and remarketing.

These third parties may process personal information on our behalf and may store or process information outside of Canada. Where personal information is transferred outside Canada, it may be subject to the laws of the jurisdiction in which it is stored or processed.

We take reasonable steps to ensure that third-party service providers handle personal information in accordance with applicable privacy requirements and only for authorized purposes.

7. Safeguarding Your Information

We take reasonable physical, technological and organizational measures to protect personal information against loss, theft, unauthorized access, disclosure, copying, use or modification.

Access to personal information is limited to individuals and service providers who require it for legitimate business purposes.

No method of transmitting or storing information electronically is completely secure. While we take reasonable measures to protect personal information, we cannot guarantee the absolute security of information transmitted to or through our website.

8. Retention of Personal Information

We retain personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected, to maintain appropriate business and marketing records, to resolve disputes, and to meet applicable legal, accounting or regulatory requirements.

When personal information is no longer required, we will take reasonable steps to securely delete, destroy or anonymize it, as appropriate.

9. Accessing and Correcting Your Personal Information

You may request access to the personal information we hold about you and request that inaccurate or incomplete information be corrected, subject to applicable legal requirements and exceptions.

To make a privacy-related request, please contact us using the information provided below.

We may need to verify your identity before providing access to personal information or making changes to your information.

10. Withdrawing Consent

You may withdraw your consent to the collection, use or disclosure of your personal information, subject to legal or contractual restrictions and reasonable notice.

You may also unsubscribe from marketing communications at any time by using the unsubscribe mechanism included in our emails or by contacting us directly.

Please note that withdrawing consent may affect our ability to provide certain services or information to you where the collection or use of your information is necessary for that purpose..

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, technology, legal requirements or the Bridgelands website.

When we make changes, we will update the “Effective Date” at the top of this Privacy Policy. We encourage you to review this Privacy Policy periodically to remain informed about how we handle personal information.

12. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or the collection, use or disclosure of your personal information, or if you wish to make a privacy-related request, please contact us:

Bridgelands
Email: info@bridgelands.ca

Privacy Inquiries:
info@bridgelands.ca

We will make reasonable efforts to respond to privacy inquiries and requests within the time required by applicable privacy legislation.